Jean O'Brien: Web and Graphic Design

Children's Referendum Infographic - click for full version

[Click picture to see the full version]

Date created: November 2012

Web Address: http://bit.ly/Tvv8jK

About the Project: I created this graphic in November 2012 as part of Barnardos’ campaign for a Yes vote in the Irish Referendum on Children’s Rights. There was a high demand for information in the week leading up to the polling day, and I created this to give an overview of the proposed changes in the amendment, the reasons to vote yes and the wide support that existed across Irish society for a Yes vote.

I discourage use of the ‘v-word’ at work but have to use it here – this became a minor viral. It had at least 1,500 shares and nearly 15,000 views in just the four days leading up to the Referendum. The day of the Referendum, Nov 10th, was the busiest day in the history of the Barnardos website. For the last few days before the Referendum, Tweets about this Infographic were consistently the top Tweets for the #crref hashtag on Twitter.

Top Tweets

In other good news, the campaign was successful and the Referendum was passed.

NB: The graphic that appears in the second segment (‘What are the changes’) was designed by Language for Barnardos.

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The Danone Big Toddle for Barnardos

Click image for a larger version

Date created: Spring 2012

Web Address: www.barnardos.ie/bigtoddle

About the Project: The Danone Big Toddle for Barnardos is a huge annual event that involves hundreds of families, parents’ groups and preschools from all around Ireland. It’s a fun sponsored walk for the under fives, and is one of Barnardos’ biggest fundraisers.

This year I redesigned the site to give it a more friendly and colourful feel, and to more closely reflect the fun (and cuteness!) of the event.

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Date created: August 2012

Web Address: www.barnardos.ie/schoolsurvey2012

About the Project: Each summer, Barnardos surveys parents on the cost of education and uses the results to lobby the government.  The School Costs Survey is an important event in the Barnardos advocacy calendar, with many media outlets covering the issue of the high cost of education.  I created an infographic to visualise the results – click the image above to see the full-size version.

This graphic was featured as Graphic of the Day on leading Irish news site TheJournal.ie on August 1st.

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Barnardos.ie Redesign

Date created: September 2011

Web Address: www.barnardos.ie

About the Project: I recently joined Barnardos as their Online Executive and one of the first projects I was asked to undertake was a refresh and update of their official website.

A review of the site showed that it was well designed and worked well from a usability point of view.  It did not require a major overhaul, but rather a minor cosmetic update and a reworking of the way certain information was presented.

The changes that I applied included:

  • An updated colour scheme that adheres more closely to brand values
  • Redesign of site homepage with new social network widgets
  • New imagery on key section homepages
  • A grid-based layout, using the 16 column, 960 pixel web grid.
  • Promotional boxes for the right-hand menu
  • A new structure for links on the section homepages
  • Installation of social sharing for content with ShareThis
  • Update of headers and menus for a clearer hierarchy

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Barnardos School Survey 2011



Click the image above to start the slideshow of graphics

Date created: Summer 2011

About the Project: Barnardos’ annual School Costs Survey gathers information from parents about the cost of school, and Barnardos uses the findings to lobby government on bringing down the cost of education. I created a series of graphics for the 2011 School Costs Survey; promotional graphics for the Barnardos site and social networks to encourage parents to take part, and then an infographic of the survey’s results.

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