RAISE Digital – Digital Training for Arts & Culture Organisations

DATE: Multi-year project, started in 2020


I have been working with OKC Consulting on the RAISE Programme since 2020 – a training and capacity-building programme focused on supporting arts organisations to grow their public and philanthropic fundraising. I am responsible for the RAISE Digital stream within the RAISE programme, which includes:

  • researching the digital needs of the RAISE organisations
  • devising and delivering training sessions on key digital skills, along with accompanying written guidelines and resources
  • coordinating digital experts to deliver further training sessions
  • measuring the effectiveness of the training and refining the offerings within RAISE Digital, in collaboration with OKC
  • individual digital ‘clinics’ with RAISE organisations for direct consultancy on their digital strategy and activities

Training sessions and resources

  • Digital needs report – 2020
  • Digital trends briefing – 2021
  • Training on optimising websites, first delivered in 2021 and updated annually
  • Guide to optimising websites
  • Training on building online communities, first delivered in 2021 and updated annually
  • Guide to building online communities
  • Training on copywriting for fundraising – in collaboration with Sarah Jordan of OKC
  • Workshop on email journeys
  • Guide and template for developing email journeys
  • Workshop on measurement and analytics
  • Guide to digital analytics
  • Digital roundtable events

I also coordinated training sessions with digital experts Eugene Flynn on persuasion design; Dana Segal on behavioural science in fundraising; Rachel Collinson on fundraising messaging; and Ask Direct on donor care.

Digital clinics

I have delivered one-on-one ‘clinics’ with the following arts organisations, providing direct consultancy on their digital challenges and opportunities:

  • Crash Ensemble
  • Baboro International Arts Festival for Children
  • Cork International Film Festival
  • Douglas Hyde Gallery
  • Everyman Theatre
  • Fishamble – The New Play Company
  • Galway International Arts Festival
  • Irish Architecture Foundation
  • Irish Baroque Orchestra
  • Music Network
  • The Ark
  • The Model Sligo
  • Wexford Festival Opera



Leave a Reply

Your email address will not be published. Required fields are marked *